The National Road Safety Council (NRSC) urges Jamaicans to exercise extra caution on the nation’s roads as the holiday season approaches.
The NRSC reports 391 road fatalities from 355 fatal crashes since the beginning of the year, with an increase in both figures typically seen during festive times.
Dr Lucien Jones, vice-chairman of the NRSC, emphasised the importance of promoting vigilance on roads now.
“As people look forward to celebrating and ending the year on a high note, it’s unfortunate that we often see more Jamaicans losing their lives or suffering injuries in road crashes,” he said.
Dr Jones referred to recent flooding that caused road surface damage, and encouraged families to discuss road safety with each other.
Paula Fletcher, executive director of the NRSC, highlighted the need for increased vigilance despite reductions in road crashes and fatalities this year.
“If attending parties, arrange a designated driver who can reliably get you home safely,” she advised.
“Talk about how you should be navigating the roads as pedestrians, how you safely drive your motorcycle, obey the speed limits, and wear appropriate clothing and safety gear like long pants and long-sleeved shirts.
“It has become the norm for some motorcyclists to wear shorts and flip-flops but it is unsafe because you expose yourself to greater harm and danger if there is a crash. Talk about road safety for those who are riding a bicycle, and those who are driving. Let us not take anything for granted,” Fletcher said.