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L: (From left) Delano Seivright, senior government advisor and communications strategist in the Ministry of Tourism; Olivia ‘Babsy’ Grange, minister of culture, gender, entertainment and sport, and Andrew Bellamy, Yard Mas CEO. C: Rehgeh, the 2025 Yard Mas costume, inspired by Jamaica in the female and male options. (Photos: Contributed)
To launch off their official 2025 season, the Yard Mas crew gyrated into the Cineplex Theatre at Sovereign in St Andrew for the official band launch.
With eight new costumes ready for the April 2025 rollout, the Yard Mas crew intends to showcase the true meaning of Jamaican pride, culture, heritage, beauty, history and all the elements that make up our beautiful island home.
The patriotic ‘Land We Love’ theme was evident in the names of the costumes, the vivid colours, and the elaborate new options presented to a packed theatre.
Spirits brand Campari supported the Yard Mas midday affair with full force. These are a couple of highlights from the band launch.
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